Masamichi co-founded Antenna design in 1997. Born in Tokyo, Masamichi graduated from Chiba University in Japan, then joined the Yamaha Product Design Laboratory in 1987. There, he designed electronic musical instruments, including the award winning YS200 synthesizer. After receiving his MFA from Cranbrook Academy of Art in 1991, he worked at Emilio Ambasz Design Group in New York where he designed the award winning Hankerchief TV. From 1992 to 1995 Masamichi was a senior design at Apple Computer Industrial Design Group in Cupertino, CA, where he designed a number of products such as the PowerBook 5300/3400 series. He was also working closely with Apple's research laboratory, Advanced Technology Group, on research projects addressing novel user experiences. From 1995 to 1997, he ran a New York satellite studio of Ideo Product Development.
Masamichi is the recipient of numerous design awards including IDEA Gold Awards, ID Magazine's Best-of-Category and First Prize of Japan's Good Design Award. His designs as well as his essays have been widely published in design magazines internationally. Masamichi has an extensive experience in the field of product development with focus on a user-centered design approach. He has consistently been exploring the relationship between new technology and its meaning in mass-society, where new technology alters our environment and our perception. Masamichi has also been involved in design education since 1992. Currently, he is a visiting faculty and critic at Yale University School of Art.
Sigi co-founded Antenna design in 1997. Sigi was born in Vienna, Austria. After studying industrial design in Austria, Switzerland and the US, Sigi graduated from Art Center College of Design, Pasadena, then joined Ideo Product Development in San Francisco in 1991. There, she worked on projects for clients such as NEC, Matsushita and GM/Hughes. The work included development of new corporate product design languages, user-centered design for consumer products and equipment as well as future scenarios for new technology products. After receiving a Masters from New York University's Interactive Telecommunications Program in 1996, Sigi worked as an Interval Research Fellow at NYU and at Interval in Palo Alto. Her research work centered around the creation of "hybrid" objects, encompassing both the physical and the virtual realm. In particular she explored the narrative qualities physical and tactile interactivity can provide in order to evoke compelling user experiences.
Sigi has received many design awards including IDEA Gold & Silver Awards, ID Magazine Awards and a German IF Award. Her experimental projects have been featured at various venues like the Digitale in Cologne, Germany, the CHI conference in Atlanta, and the Thread Waxing Space in New York City. She has also been involved in design education since 1997. Currently, she is a visiting faculty and critic at Yale University School of Art.